If you’re looking for health insurance for yourself or family, choose GHC!

GHC partners with the primary care providers in your neighborhood and the best specialists near you. So you get to keep your doctors in-network.

Join us!​

To learn more about our plans, contact our plan specialist at isales@ghcscw.com or call 608-828-4831​.​


Here's everything you need to know about becoming a member-owner at GHC. Learn about our plans, expanded network, non-traditional care options, Telehealth options and more!


Primary Care Preferred Plans


Turn your copay into a nopay!

Preventive and routine primary care are key to keeping you and your family healthy, so we make it easy your wallet to get care. Finally, nothing is something!

There is no copay when you visit your primary care clinic, and no copay for the following services:

• Primary Care Office Visits

• Chiropractic Care​

• Behavioral Health


Member Owner Rewards Program

As a Member-Owner of South-Central Wisconsin’s only not-for-profit cooperative health plan, you have access to world-class primary care and an elite network of specialty and hospital care.

GHC-SCW's unique Member-Owner Rewards (MOR) Program opens up a bunch of other doors for you.

Think of MOR as a way for you to customize your path to health and well-being in ways that other health plans simply can’t match.

You can learn more about the advantages of belonging to a cooperative below!

GHC Experience Guarantee SM

At GHC-SCW, we give you the power to decide if your experience was worth what you paid.

If your experience at a GHC-SCW clinic doesn't meet your expectations, you can download our app, tell us about it, and at your request, we'll refund some or all of the costs associated with your visit.

We think that's just the right thing to do. Learn more here.

Advanced Care Team Approach

At our six primary care clinics in the Madison area, you'll find best-in-class primary care providers, doctors, nurses and practitioners who work with you to deliver exceptional health care.

  • Care Teams -  Our primary care providers work with you and other health care staff as part of a care team. That care team may include pharmacistsbehavioral health providers and physical therapists – it varies depending on your unique needs.
  • Specialty Care - You have access to over 1,400 world-class specialty care providers at UW Health and University Hospital.
  • Staff Model - Unlike others in the area, our providers are salaried and not paid for every patient they see.

Get Care, Anywhere!

We know that busy lives can make additional in-person appointment hard to fit in. That is why at GHC-SCW, we prioritize getting our members the care they need, wherever they are.  

Our four virtual care options are available to use by all members anytime they need health care.* Click here for a PDF of more information on all our virtual care options.  

GHC Care OnDemand℠

With GHC Care On Demand℠, you can access a doctor from home, office or on the go. Board-Certified doctors can visit with you either by phone or secure video to help treat any non-emergency medical conditions. Click here to visit our GHC Care OnDemand website for more information.

GHCMyChart℠ Video Visits

Video visit appointments through an active GHCMyChart℠ are a simple option to see a healthcare provider, while still getting the exceptional care you expect from GHC-SCW. Review our FAQ guide here or call your clinic for more information.

GHC Nurse Connect

Call GHC NurseConnect anytime, day or night, to connect with a local nurse. They can answer your questions, give you advice and help you plan your next steps. Call GHC NurseConnect today at (608) 661-7350 or (855) 661-7350. Learn more here


With virtuwell®, get care anytime, anywhere with our 24/7 online clinic. Get a diagnosis, treatment plan and prescription for over 60 common conditions. Most visits are free, depending on your insurance plan.* Click here for more information. *Restrictions or limitations apply for members with BadgerCare Plus, Medicare or HSAs.

A Holistic Approach.

  • At GHC-SCW we believe in a holistic approach to wellness. We complement traditional medicine with alternative care like acupuncture, massage therapy, naturopathy and group classes like yoga, tai chi and belly dancing. Reach your highest health potential with the GHC-SCW complementary medicine program – the first of its kind in Dane County!
  • Reward your wellness! Members* are invited to register for our ManageWell® Program to get access to an entire suite of programs, activities and challenges to help you reach your health goals. Learn more here

*Starting January 1, 2021, ETF members are no longer eligible for the GHC-SCW ManageWell program.       

Be a Part of Something Bigger.

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Attend the Annual Meeting to see financials and provide member feedback.

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Run for the Board of Directors.

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Elect the Board of Directors.

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At the end of each year, surplus funds are reinvested back into the organization.

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Be on the Member Advisory Council.


As a member-owner of Dane County's only local, independent, non-profit cooperative, you have a voice. Participate in YOUR cooperative by:

After four decades, we're still local and still independent. If everything else is equal, don't choose to just be a member of a health plan. Choose to be an owner and have a voice.